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World Fashion Musical's project conceived and created by Christine Joan (curriculum) of the JMP Jamit Music Production comes to life and develops with the aim to enhance and support the creative idea of the fashion designers and their own collection.

What is most remarkable and dazzling in the “fashion musical” dedicated to fashion and to the essence of the mannequins is that it will come out just twice in the year, coincident with the time of the high fashion shows, following the various presentation lay overs: from Milan to Paris, then London, Tokyo and New York.
The event might then continue its supporting performances even during other periods in the year with shows connected to the display of the same collection or other collections, decided by the fashion designer.

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The 1st Edition of the World Fashion Musical entitled “Finally the Soul” conceived and produced by Christine Joan Johnson was taken place on July 19th in Rimini at 9.00 p.m. at the Novelli Theatre within the XXV Edition of the Cartoon Club Festival.
Cartoon Club Festival offered to the show the presence of two illustrators/cartoonists that set-up a multimedial scenography in video-projection.
The show was also advertised and promoted on all Cartoon Club's promotional material and by our press-agency.

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